Future is Sustainable: Investing for Tomorrow, Cultivating a Portfolio with ESG Mutual Funds
– Saumya Tiwari , Devesh Ranjan Tripathi

HR Analytics A Facilitator for Transitioning into Industry Revolution 5.0
– Prashant Trivedi , Vaishali Chandwani

Assessing the Impact of Exchange Rate Fluctuations on Economic Growth: A Comprehensive Analysis
– Shanu Kumar, Kailash Chandra Pradhan

Influence of Social Media Characteristics on Purchase Decision: An Empirical Study of Indian Customers in Uttar Pradesh Region
– Beenoo Singh , Ashutosh Mishra

Integrating Artificial Intelligence into the Automation Sector: Strategies and Implications
– Shiv Bahadur Singh

ODOP: Empowering MSMEs of Uttar Pradesh
– Sweta Singh , Devesh Ranjan Tripathi