The hotel industry thrives on innovation. From online booking platforms to mobile check-in, technology is constantly reshaping the guest experience and operational efficiency. However, simply having access to these advancements is not enough. Entrepreneurs who lead hotel enterprises must possess the specific personality traits that drive them to adopt and leverage these technologies. Entrepreneurial personality traits play a crucial role in navigating this change and capitalizing on new opportunities. This paper investigates the influence of entrepreneurs’ personality traits on the success of hotel enterprises, with a specific focus on the mediating role of technological innovation adoption. The paper employed an exploratory survey and descriptive research design and use a quantitative approach to the study. The sample size consisted of 500 entrepreneurs of star-category hotels from selected districts of Uttar Pradesh and respondents were chosen as per quota sampling technique. The primary data for this purpose was collected by administering a selfdeveloped structured questionnaire to the respondents both in online and offline mode. Data analysis included crosstab analysis, factor analysis, correlation analysis, regression analysis & mediation analysis using SPSS version 25 & MS Excel 20. The findings empowered aspiring and existing hotel entrepreneurs to develop their leadership skills and decisionmaking through a personality lens. The study also informs industry practices by highlighting the personality traits that translate to successful technology integration in hotels.

Keywords:Entrepreneurship, Personality Trait, Innovation, Success, Hotels